Why Isn’t Rush in More Ads?

February 10, 10

Editors Note: Music and advertising go hand in hand. And as it is now virtually impossible for a band to “sell out,” Arnold Worldwide ACD, Will Chambliss is gunning to get his all-time favorite group into some ads. If you’re reading this and have a project that requires musical “kickassedness”, look no further.

By Will Chambliss

Everybody knows Rush is the best band on the planet. Here are ten reasons why.

1. YYZ: Rush Fun Fact (aren’t they all?) #1: The triangle at the beginning is spelling out “YYZ” in Morse Code. YYZ is Toronto’s airport code. Sorry ladies, I’m taken.

2. 2112 overture- When Rush plays this live, it’s perfectly acceptable to hug the guy next to you (and the person next to you will be a guy).

3. Cygnus X-1- This song about a black hole is Stephen Hawking’s favorite Rush number. Some people like his singing voice better than Geddy’s.

4. Natural Science- Musically, lyrically, this is Rush at their most kickassedness.

5. Xanadu- The greatest song ever based on Samuel Taylor Coleridge’s poem “Kubla Khan.” The Black-Eyed Peas’ “Boom Boom Pow” comes in a close second.

6. The Trees- The maples form a union and demand equal rights. The oaks miss all this, distracted by Sarah Palin’s new book.

7. Witch Hunt- The song that air-drummers at Rush shows butcher the most.

8. Spirit of Radio- I taped this song off the radio when I first got into Rush. I still hear the beginning of Slaughter’s “Up all night (sleep all day)” after the song ends.

9. Didacts and Narpets- An odd minute-long drum solo from Caress of Steel. Rush Fun Fact #2: “Narpets” is an anagram for “Parents.” The seventies rocked.

10. By-tor and the Snow Dog- Think Turner and Hooch.