Fran is a driven Vice Chairman, but more interestingly, he is a self-described branding and integrated marketing fanatic. He believes in the power of big ideas intelligently executed and he is proud to have helped dozens of clients find their big idea over his 25+ years in the business.

Fran joined Arnold in 1994 as Chief Marketing Officer and helped the agency shape its successful Brand Essence strategic and creative philosophy. In 1995, he helped Arnold’s integrated team develop the now famous “Drivers wanted.” campaign for VW and he helped lead that campaign from 1995 through 2002. Titleist, FootJoy, Ocean Spray, truth®, TAG, Jack Daniels, Royal Caribbean, Citizens Bank, Talbots and Hershey's are additional brand success stories he has been part of at Arnold.

Fran became President of Arnold in 2002 and was named CEO in early 2006. His career started at Young & Rubicam in 1978, where he worked on classic brands like JELL-O, Johnson & Johnson and Warner-Lambert.

In between Job #1 and Arnold, Fran worked at HBM in Boston and was a partner with David Lubars in building Leonard Monahan Lubars & Kelly in Providence. His brand experiences includes, Molson, Parker Brothers, Kinney Shoes, Keds, Polaroid, IBM and Digital Equipment Corporation.

Fran is a graduate of Amherst College and the Harvard Business School. He is co-author of What They Really Teach You at the Harvard Business School (Warner Books 1985) and The Breakaway Brand (McGraw-Hill 2005).

When not prowling the halls of Arnold or his clients, Fran is a passionate speaker on the art and value of brand building, an avid golfer and the proud father of 20-year-old twins.