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Bob Goodman
SVP, Director of User Experience
“For me, one of the most exciting aspects of UX work is diving into unframed business and brand challenges and working right alongside clients and teams to find new ways to solve them.”
Bob has spent more than a dozen years working in user experience, leading great teams and creating engaging digital products, platforms and destinations. He has led design and usability projects for more than 20 web products, including the first online insurance offering, the first online grocery store and the first global scientific R&D marketplace.
Before joining Arnold, Bob served as User Experience Director at Modernista!, where UX projects included re-architecting Nickelodeon’s Big Help online platform and a ground-breaking alternate-reality game tied to Showtime’s Dexter. Prior to Modernista!, he was a product designer at Microsoft Startup Labs, where he contributed ideation and prototypes for several new social software products, including Bing Twitter, Docs for Facebook and key features of the new Hotmail. He has also worked as an independent UX consultant to startups and Fortune 500 companies, and held the position of Associate Creative Director on Mullen’s interactive team.
Bob has enjoyed working with a wide range of notable clients including Coca-Cola, Eli Lilly, Nickelodeon, Sears, Showtime and WebMD. Over the years, his work has received top honors at MITX, the WebAwards and the Webby Awards.
