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Titleist: Stories of Trust
Golf is a passion game. And the people who play golf are passionate about their equipment. It doesn’t take much to get a player to talk about his or her ball, especially if said ball is arguably the best performer in the history of the modern game. In this first of its kind campaign for Titleist, we featured testimonials from real Pro V1® loyalists as they told us why they put their trust in the Pro V1 golf ball.
TVThe TV campaign includes 4 spots called Family, Introduction, Special and Knowledge.



Print
This print builds on the TV campaign featuring quotes from real Pro V1 players. We also invited the reader to send in their own stories of trust. The response has been tremendous.

